Press kit

Tezlo v1.1: the Tesla owner app that talks back.

Embargoed until the launch date confirmed in your invitation. Everything on this page is current and approved for use; quote it as written. Questions, a hands-on build, or a ride-along demo in San Francisco: rob@altrooz.com.

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Press release

Tezlo v1.1 brings Genie, a voice assistant that learns how you talk, to Tesla owners, and turns Full Self-Driving into a scenic day out

Talk to your car hands-free with Genie, an assistant that learns your places, your rules and your own phrases, and wakes from the mount with “Hey Siri, wake my Genie”; send an owner-shared scenic drive to the car and let FSD (Supervised) take the road; meet local owners; find vetted service.

SAN FRANCISCO, CA - Altrooz, Inc. today announced Tezlo v1.1, a major update to its companion app for Tesla owners. Where the car’s own app ends, Tezlo begins: v1.1 adds Genie, a voice assistant that learns each driver, pairs Tesla’s Full Self-Driving (Supervised) with scenic “Get Aways” shared by other owners, and connects owners to a local community and a marketplace of vetted service shops.

“Tesla built the best hardware on the road and one of the most capable driving systems ever shipped. But the moment you drive off the lot, you are mostly on your own for everything else,” said Rob Crumpler, founder of Altrooz. “FSD drives the road. Tezlo drives the rest of your day: hands-free, personal to you, and connected to the owners and shops around you.”

What is new in v1.1

  • A voice assistant that learns you, not “the user.” Genie remembers the places you name (“remember this as the office”), the rules you set (“always ask before unlocking”), and how you phrase things, and it takes back many commands on “undo.” Owners can chain up to four actions in one sentence: “set it to 68 and unlock the car.”
  • “Hey Siri, wake my Genie.” Said from the mount, Genie greets the owner by name (“Hi Rob, how can I help you?”) and listens, with the phone untouched (Face ID unlocks it from the mount). Because it runs on the iPhone, it works from anywhere: the kitchen before leaving, the office lot, the mount on the road. The car’s own voice answers only inside the car.
  • Teach it your words. “When I say home James, take me home” teaches Genie an owner’s own phrase for a request, understood from then on; corrected a mishearing, “learn that as a colloquialism” teaches both the phrase and what was misheard.
  • Hands-free control and navigation, working alongside FSD (Supervised): climate, seat heaters, windows, trunk, charging limit, scheduled departure, destinations sent straight to the car’s screen, a reroute around traffic by voice, and an ETA text to whoever is waiting (“text Carey my ETA”).
  • Your calendar, walked by voice. Ask for your next meeting and Genie reads the week: next, back, the third one, Saturday morning, the third meeting on Saturday, or a meeting by name. Say yes and its address is in the car nav; say no and the walk goes on.
  • It introduces itself. The first two sessions open with a spoken welcome: Genie says hello by name, asks the car’s nickname and saves it, offers a tour of the voice commands (the screen scrolls while Genie explains), and ends with things to try. “Start here, Genie” plays both welcomes back to back; “Goodbye, Genie” ends a session.
  • Your Get Aways and Stories, read aloud. “Read me my Get Aways” walks them one at a time like the week: next, back, the one before that, number three; yes opens one or flips through its photos.
  • The weather, where you are. “What’s the weather today”, “is it going to rain”, “do I need a jacket”, tonight, tomorrow, and at the destination once one is set, from the National Weather Service. It keeps the thread: “how about tomorrow?” right after is still about the weather.
  • Answers from anywhere, sends from the car. Away from the car, Genie tells you: where the closest charger with a five-star nail salon a short walk away is, what Sentry saw last night, what the last charge cost. In the car, the same charger ask ends with Genie offering to send it, and a yes puts it in the car nav.
  • A trip becomes a Story by voice. “Post this trip as a story” turns a past Get Away into a Story on the Community feed: the composer opens filled from the trip (its name and date, the note, the photos), and the owner reads it and taps Post. “Show me the photos of my Tahoe trip” flips through them on the screen for the passengers.
  • It teaches you what to say. Profile > Genie > Voice commands lists every phrase by situation - parked, driving, with someone in the car, your week, teaching Genie - and “what can I say” opens it by voice.
  • It tells you when the car did it. A command is not just sent: Tezlo waits for the car to accept it (“Locked”, “Sentry is on”), speaks the car’s reason when it declines, and the Controls screen adds “Confirmed” once the car’s live data shows the change.
  • Built for a moving car. While the car is being driven, anything that could startle or misdirect the driver (unlock, trunk, windows, lights, volume, a new destination) is accepted only from a phone that is in the car. Opening the car up always asks first, and no “stop asking me” rule can switch that off.
  • One car, the whole household. An owner can share the car’s controls with a family member, who uses it from their own account and plan, sees drives, mileage and the live trail only from the day it was shared, and gets the safety alerts too.
  • A family plan. The Additional Car place can hold a family member with their own Tesla login instead of a second car: the person who pays invites them, they get the full plan on their own iPhone, and their Tesla appears in the payer’s Tezlo. Either of them can end it.
  • The owner’s manual, by voice. Ask how (“how do I turn on dog mode”) and Genie teaches it from Tesla’s manual for the Model 3, Model Y, Model S, Model X and Cybertruck, then offers to do it.
  • Genie speaks first. Ten minutes of traffic ahead, a low charge, a cold morning, a charger stop worth adding, a soft tire: it asks, and learns when you would rather it stayed quiet.
  • FSD-ready Get Aways. Scenic drives shared by owners, for a date, a day trip or a solo reset, that route straight to the car so the driver can let FSD (Supervised) handle the road and take in the view.
  • Your FSD, measured. The share of tracked miles driven on FSD (Supervised), per-drive percentages, the longest drive on FSD, a month-by-month battery health estimate, and a history of the car’s software updates, all from the car’s own data.
  • A community, not a service center. Local meetups and Cars and Coffee, an owner Stories feed, and connections to drivers nearby.
  • A marketplace of vetted local shops with deals on tires, paint protection, detailing and home-charger installs; request a booking in the app. Plus live Supercharger stall counts and “While You Charge” things to do nearby.

Why it matters

EV ownership has outgrown the tools that come with the car. Owners stitch together a basic first-party app, third-party trackers and forums for control, service, charging and community. Tezlo brings it into one app built around the way people live with their cars, with a voice interface designed to be safer and more natural than tapping a screen while driving.

Availability and pricing

Tezlo is available on the Apple App Store in the United States. Marketplace and Community start in the San Francisco Bay Area. Plans: Free; Pro at $9.99/mo ($99.99/yr); and Pro Voice at $14.99/mo ($149.99/yr), which unlocks the hands-free assistant. Connecting a Tesla includes 15 days of Pro Voice, with no purchase.

About Altrooz

Founded by Rob Crumpler, Altrooz, Inc. builds consumer software at the intersection of AI and mobility. Its app, Tezlo, brings voice, community, service and charging into one place for Tesla owners. Altrooz is based in the San Francisco Bay Area. Learn more at tezlo.app.

Tezlo is an independent product and is not affiliated with, endorsed by, or sponsored by Tesla, Inc. “Tesla” is a trademark of Tesla, Inc. Full Self-Driving (Supervised) requires an attentive driver ready to take over at any time; the vehicle is not autonomous.

Fact sheet

At a glance

In one line: an independent app that gives Tesla owners a hands-free voice assistant that learns how they talk and wakes from the mount with “Hey Siri, wake my Genie”, FSD-ready scenic drives shared by owners, an owner community, and a marketplace of vetted local service.

Product
Tezlo, the companion app for Tesla owners. "Everything after you buy the Tesla."
Company
Altrooz, Inc., San Francisco Bay Area
Founder and CEO
Rob Crumpler
Category
Consumer app, EV ownership, voice AI
Platform
iOS, on the Apple App Store
Availability
United States. Marketplace and Community start in the San Francisco Bay Area; voice, Genie, My Car and Get Aways work with any US Tesla.
Pricing
Free. Pro $9.99/mo or $99.99/yr. Pro Voice $14.99/mo or $149.99/yr. Additional car $4.99/mo or $49.99/yr (Pro), $9.99/mo or $99.99/yr (Pro Voice): a second Tesla of your own, or a family member with their own Tesla login. Connecting a Tesla includes 15 days of Pro Voice, once per car.
Web
tezlo.app

What Tezlo does

  • Genie by voice (Pro Voice): hands-free control (climate, seat heaters, windows, trunk, charging limit, scheduled departure), destinations sent to the car, a reroute by voice, and ETA texts by voice. Up to four actions in one sentence. It learns your places, your rules and your own phrases (“when I say home James, take me home”), and reverses many commands on “undo.” Woken hands-free from the mount with “Hey Siri, wake my Genie”; it runs on the iPhone, so it works from anywhere, not only the driver’s seat.
  • Genie: answers questions about your car, charging, maintenance timing, and local Tesla know-how, by voice or text, and teaches how to operate the car from Tesla’s owner’s manual for your model.
  • Get Aways: scenic drives shared by owners that route to the car; hand the road to FSD (Supervised).
  • My Car (Pro): live map, controls that report when the car confirmed them, battery health month by month, Sentry alerts, a mileage log with the IRS-rate reference and CSV export, FSD stats with the longest drive on FSD, software update history, drive history with who drove, household sharing of the car’s controls, a family plan, widgets, Live Drive on the Lock Screen. Send to Tesla by tap is free.
  • Marketplace: vetted local shops with deals on tires, paint protection, detailing and home-charger installs; request a booking in the app.
  • Community: local meetups and Cars and Coffee, an owner Stories feed, drivers nearby.
  • Charging: live Supercharger stall counts, a projected battery on arrival when you send a destination, “While You Charge” things to do nearby, and a charger found by what is near it (“the closest charger with a five-star nail salon”).
  • Safety and privacy: Tezlo never receives audio: Apple’s speech recognition turns speech into text and only the text reaches Tezlo. What owners say or type to Genie is deleted after 90 days, and texts sent by voice after 30. While a car is being driven, the commands that could startle or misdirect the driver are accepted only from a phone inside it. Tezlo never holds a Tesla password: owners connect through Tesla’s own sign-in.

Soundbites

  • “FSD drives the road. Tezlo drives the rest of your day.”
  • “Everything after you buy the Tesla.”
  • “A voice assistant that learns how you talk.”
  • “Hey Siri, wake my Genie.”
  • “Grok stays in the car. Genie goes with you.”

For reviewers

The voice features are part of Pro Voice, included for 15 days when a Tesla is connected. Commanding the car by voice needs a connected Tesla; navigating the app by voice does not. Genie by text (three questions a day on the free plan), the Marketplace and the Community are free; My Car and Get Aways are Pro and Pro Voice. Under embargo we provide a TestFlight build of the release, Pro Voice turned on for your own account (sign-in is passwordless: Sign in with Apple or an emailed code), and a two-minute walkthrough of connecting a car. Reviewers in the Bay Area can also take a ride-along demo in the founder’s car.

Tezlo is an independent product and is not affiliated with, endorsed by, or sponsored by Tesla, Inc. “Tesla” is a trademark of Tesla, Inc. Full Self-Driving (Supervised) requires an attentive driver ready to take over at any time; the vehicle is not autonomous.

Tezlo, live

Real recordings from the app, unedited.

Tap a video to play. Genie speaks, so turn the sound on.

Welcome to Tezlo
The first session: Genie says hello, asks your Tesla’s name, and offers the tour of the voice commands. 2 minutes, with sound.
From anywhere, car parked
Away from the car: the weather, the home electricity rate, what the last charge cost, a charger with a five-star nail salon a short walk away, a 7:30 departure with a warm cabin, the last Get Away and its photos, what Sentry saw overnight, and how to turn on Dog Mode. 4 minutes, with sound.
Live Drive, in the car
On a real drive, the phone’s screen recording over a dash camera: honk the horn, set the cabin to 65 and charge to 85 in one breath, remember a spot as the dog park, send Safeway, then “I changed my mind, take me to my next meeting”, text a friend the ETA, ask why the range dropped on a hot day, and open a Story and flip through its photos. 6 minutes, with sound.
Screenshots and logo

Assets

Web-sized previews of the App Store frames, current as of the v1.1 build; full-resolution files on request. Right-click or long-press to save. The app icon is 1024 x 1024.

Hey Siri, wake my Genie. Hands-free help for everything about owning your Tesla.
Hey Siri, wake my Genie. Hands-free help for everything about owning your Tesla.
Talk to your Tesla. Ask about range, drives, charging, out loud.
Talk to your Tesla. Ask about range, drives, charging, out loud.
Run your car by voice or tap: lock, climate, charge, Sentry, honk and flash.
Run your car by voice or tap: lock, climate, charge, Sentry, honk and flash.
Your Tesla, live: speed, battery and lock status in real time.
Your Tesla, live: speed, battery and lock status in real time.
Every drive, logged: mileage for business or personal, battery health.
Every drive, logged: mileage for business or personal, battery health.
See your Full Self-Driving: per-drive and lifetime FSD miles, and your longest drive on FSD.
See your Full Self-Driving: per-drive and lifetime FSD miles, and your longest drive on FSD.
Alerts that matter: Sentry bumps, charge complete, left unlocked, low battery.
Alerts that matter: Sentry bumps, charge complete, left unlocked, low battery.
Your next great escape: owner-shared scenic drives, sent to your Tesla.
Your next great escape: owner-shared scenic drives, sent to your Tesla.
Local Tesla pros: tires, PPF, detailing, charger installs, with owner deals.
Local Tesla pros: tires, PPF, detailing, charger installs, with owner deals.
Owners near you: meetups, Cars and Coffee, and stories from your metro.
Owners near you: meetups, Cars and Coffee, and stories from your metro.
Tezlo app icon
App icon

tezlo-app-icon.png, 1024 x 1024. Use the wordmark “Tezlo” in text; do not pair the icon with Tesla’s marks.

Founder
Rob Crumpler, founder and CEO of Altrooz

Rob Crumpler, founder and CEO, Altrooz, Inc.

Headshot: rob-crumpler.jpg, 971 x 1079. Photo credit not required.

Rob Crumpler is the founder and CEO of Altrooz, Inc. and the creator of Tezlo. He has spent nearly three decades building products that have been adopted by millions of consumers: a UCLA economics grad and former NCAA varsity pole-vaulter, he sold his first company, financial-software maker On The Go Software, to Intuit, built MSN’s first profitable media business at Microsoft, and has worked in applied AI from NLP (BuzzLogic) to machine-learning ad targeting (Altrooz). He is based in the San Francisco Bay Area.

Long bio

Rob Crumpler is the founder and CEO of Altrooz, Inc., maker of Tezlo, the companion app for Tesla owners. He has spent nearly three decades turning emerging technology into products that have been adopted by millions of consumers. A few years out of UCLA, he sold his first startup, On The Go Software, a financial-software company, to Intuit, then helped make the Open Financial Exchange (OFX) the standard behind 2,000-plus banks and brokerages. At Microsoft, he built MSN’s first profitable ad-supported media business, scaling it to $180M in annual revenue. His AI work tracks the field’s own arc: he co-founded BuzzLogic, an NLP-based social-analytics platform, and co-authored a patent in the space; at Altrooz he built a machine-learning ad-targeting platform on first-party data from two consumer apps he designed. He holds AI and strategy certifications from MIT and Harvard. A former NCAA varsity pole-vaulter, he built Tezlo to bring adaptive, owner-first software to everything after you buy the car. He lives in the San Francisco Bay Area.

Boilerplate

Short. Tezlo is the companion app for Tesla owners, with a hands-free voice assistant that learns how you talk, FSD-ready scenic drives shared by owners, an owner community, and a marketplace of vetted local service. Built by Altrooz, Inc. tezlo.app

Standard. Tezlo is the app for everything after you buy the Tesla. It gives owners a voice assistant that learns how each driver talks, hands-free control and navigation, FSD-ready scenic “Get Aways” shared by other owners, an owner community with local meetups, and a marketplace of vetted shops for maintenance and charging. Built by Altrooz, Inc. and available on the Apple App Store in the United States, with Marketplace and Community starting in the San Francisco Bay Area. Tezlo is independent and not affiliated with Tesla, Inc. Learn more at tezlo.app.

Media contact

Rob Crumpler, rob@altrooz.com, tezlo.app

Tezlo is an independent product and is not affiliated with, endorsed by, or sponsored by Tesla, Inc. “Tesla” is a trademark of Tesla, Inc. Full Self-Driving (Supervised) requires an attentive driver ready to take over at any time; the vehicle is not autonomous.